Fertility & IVF Marketing

She's been researching for six months. Your clinic should be on every page she reads.

Fertility patients have the longest decision cycle in healthcare — comparing success rates, reading patient stories, and quietly building a shortlist for months. Viotto makes sure your practice earns a spot on it.

Your future patients are doing more research than your marketing team

A woman considering IVF doesn't Google once and book an appointment. She spends months — sometimes a year — reading clinic websites, comparing success rates, watching patient stories, and lurking in forums. If your online presence is thin, outdated, or generic, you're invisible during the exact window that matters.

  • The average fertility patient visits 8-12 clinic websites before making a single call
  • They're comparing you to clinics across the country — not just across town
  • A weak content footprint means you lose patients you never even knew were looking
Viotto generates and publishes specialty content tailored to IVF, IUI, egg freezing, fertility testing, and more — so your clinic shows up during every phase of their research.

Pages that match exactly what fertility patients are searching for — built automatically

You tell Viotto what you offer and where you're located. The platform builds out a content engine covering the procedures, questions, and concerns your future patients are actively researching. No agencies to manage. No content calendars to maintain.

  • Dedicated pages for IVF, IUI, egg freezing, embryo testing, fertility evaluations, and donor programs
  • Location-specific content so you rank where your patients actually live
  • Ongoing publishing that keeps your site relevant as search behavior shifts

Three plans. No contracts. Start with a 14-day free trial.

Viotto runs $899 to $1,499 per month depending on the plan — and every tier is built for self-service, so you're not paying an agency $5,000 a month to do what this platform handles on its own.

  • Starter — $899/mo
  • Growth — $1,199/mo
  • Pro — $1,499/mo

Fertility marketing is a long game — your platform should be built for it

Most marketing tools are designed for fast-decision specialties — urgent care, dental cleanings, dermatology. Fertility doesn't work that way. Viotto is built to nurture visibility over time, matching the months-long research cycle your patients actually go through. The clinic that shows up consistently across every question, every concern, every comparison — that's the clinic that gets the call.

Frequently asked questions

Why does fertility marketing need a different approach than other specialties?

Because the decision timeline is completely different. A fertility patient might research for three to twelve months before picking up the phone. Your marketing needs to show up consistently across that entire window — not just for one search on one day.

Can Viotto handle content for multiple procedures like IVF, IUI, and egg freezing?

Yes. Viotto builds out dedicated content for each procedure you offer — IVF, IUI, egg freezing, fertility testing, donor programs, and more. Each one gets its own pages targeting the specific questions patients ask about that treatment.

Do I need to write the content myself?

No. Viotto generates the content based on your practice details, location, and services. You review and publish — or let it run. No copywriters, no agencies, no content calendars to babysit.

How long before I start seeing results?

Fertility is a long-cycle specialty, so expect momentum to build over 60 to 90 days — but the content Viotto publishes starts indexing almost immediately. The earlier you start, the sooner you're visible during those critical months of patient research.

See what Viotto can do for your fertility & ivf practice

Start your 14-day free trial with your specialty pre-selected. Your website will be live within 48 business hours.

14-day free trial. Full platform access. Cancel anytime.