Your future patients are comparing Invisalign vs braces right now — and finding someone else
Orthodontic patients don't book on impulse. They research for weeks or months, compare options, read reviews, and ask their friends. Viotto helps your practice stay visible through the entire decision cycle — so when they finally pick up the phone, it's your number they dial.
Orthodontic marketing is broken because nobody respects the timeline
Most marketing platforms treat orthodontics like an urgent care visit — throw up a generic website, ignore the content, and hope for bookings. But that's not how this works. A parent researching braces for their 13-year-old is going to spend weeks reading about options, and an adult quietly Googling clear aligners at midnight is months away from committing. If your practice only shows up once in their research, you've already lost.
- Parents start researching 3–6 months before booking a consultation
- Adults compare clear aligners, lingual braces, and traditional braces across dozens of searches
- A thin website with no real content loses those patients before they ever call
Viotto builds your presence around every procedure patients actually care about
Viotto generates dedicated, high-quality pages for the specific procedures your practice offers — Invisalign, traditional metal braces, ceramic braces, clear aligners, retainers, early interceptive treatment, and more. Each page is built to answer the exact questions patients are asking, positioned for your local market, and designed to convert browsers into consultations.
- Dedicated pages for Invisalign, traditional braces, clear aligners, palatal expanders, and retainers
- Content tailored for both parent audiences and adult self-referral patients
- Local SEO targeting so you show up in your city — not three states away
What your future patients are actually typing into Google at 11 PM
Forget keyword spreadsheets. Here's what real orthodontic patients search for — and what your website needs to answer. Parents want to know if their kid needs braces yet, how much it's going to cost, and whether insurance covers it. Adults want to know if clear aligners actually work, how long treatment takes, and whether anyone at the office will notice.
- "Invisalign vs braces for adults"
- "How much do braces cost for a teenager"
- "Best orthodontist near me that does payment plans"
- "Do clear aligners work as well as braces"
- "When should my child first see an orthodontist"
- "How long does Invisalign take for crowding"
Starts at $899/month — try it free for 14 days
No contracts. No setup fees. No calling a sales rep to find out what it costs. Pick your tier, start your free trial, and see results in your market before you pay a dime.
- Starter — $899/mo
- Growth — $1,199/mo
- Pro — $1,499/mo
Frequently asked questions
We mostly do Invisalign — can Viotto focus on that?
Absolutely. If Invisalign is your bread and butter, Viotto builds your online presence around it — dedicated pages for adult Invisalign, teen Invisalign, Invisalign vs braces comparisons, cost breakdowns, and more. You choose your focus, and the platform builds around it.
Does this work for practices that treat both kids and adults?
Yes, and that dual audience is exactly why generic marketing fails for orthodontists. Viotto creates separate pages and content for parents researching on behalf of their children and adults researching for themselves — because those are two completely different conversations.
We already have a website. Why do we need Viotto?
Most orthodontic websites are digital brochures — they exist, but they don't rank, don't answer patient questions, and don't build trust over time. Viotto builds SEO-driven pages and ongoing content that generate organic traffic month after month — which matters a lot in orthodontics, where patients take weeks or months to decide. You want to show up every time they search, not just hope they stumble onto your site.
How long before we see results?
Some practices see increased traffic within the first few weeks. But orthodontic marketing is a long game — your patients take months to decide, so your marketing needs to be there for the full journey. Viotto starts building that presence from day one of your trial.
See what Viotto can do for your ortho practice
Start your 14-day free trial with your specialty pre-selected. Your website will be live within 48 business hours.
14-day free trial. Full platform access. Cancel anytime.